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Cathy V. Cook

Christine Kent

Sue Ellen Schaming

Cathy V. Cook has been a freelance public relations and strategic communications consultant in the high tech industry for more than 25 years. Her work most often has been with start-ups and early-stage companies helping them think about their positioning in the marketplace, crafting strategic messages, formulating their overall communications plans and working with market influencers and the media.

Cathy has served a number of larger and high-profile clients, including Steve Jobs at NeXT + Pixar: media relations; The Newton Group at Apple; Hewlett-Packard Test and Measurement Group + Corporate Communications; Sony Electronics/General Magic; Pacific Bell’s Consumer Affairs Division; The Wall Street Journal; The Lab for Computer Science at MIT- 35th Anniversary; IBM - Corporate Communications Group; NEA-venture capital firm; Harvard Business School Publishing.

More recent clients include FORTUNE (west coast PR representative); Twitter; Roku; The Asilomar International Conference on Climate Intervention Technologies; Citigroup (Global Innovation Group); The Techonomy Conference 2010; MIT-150th Anniversary – various school/faculty symposia and activities; Compass Summit Conference 2011.

Her public policy work includes launching the Electronic Frontier Foundation and consulting for the Software Freedom Law Center.

Cathy received a BA in history from McGill University, Montreal, Canada, and a master of public administration from the John F. Kennedy School of Government, Harvard University.


Christine Kent brings 25 years of writing and journalism expertise to her work for technology, consumer and corporate organizations. Her journalism-driven approach enables her to not just write a document, but to find the voice of a client to tell their story in the most compelling way.

Finding a “storytelling” voice is a challenge for senior executives – and without that voice, speeches, corporate backgrounders and Web sites are just strings of flat words. Through a detailed process of interviews and research, Chris uncovers the voice of the individual, and the story they need to tell in order to drive measurable results. Her unique approach has won placements in Time, InStyle, Wired, The Washington Post, the San Francisco Chronicle, and the San Jose Mercury News, as well as many trade publications.

In addition to her client work, Chris is also an editor-in-chief at Ragan Communications, the leading publisher of corporate communications, public relations, and leadership development newsletters. She launched and continues to manage Ragan’s Media Relations Report, a national newsletter on the media and PR.

Chris brought her writing expertise to Blanc & Otus Public Relations in the newly created position of writing manager, developing the agency’s writing program for its clients and PR managers. Chris is on the board of directors of Pets are Wonderful Support, a San Francisco not-for-profit.


Sue Ellen Schaming, media strategist, specializes in generating great media coverage. She is accomplished at developing and executing the programs that result in media coverage that supports business objectives.

Sue Ellen is experienced working with emerging technology and Fortune 500 companies, and also with the many companies in between. She has worked on behalf of consumer technology, mobile, optical storage, consumer electronics and social media companies including Facebook, Openwave, Opera Software, the Blu-ray Disc Association, Rdio, TRUSTe, Intrado and Cloudmark.

She has placed CEOs on programs as diverse as CNBC Power Lunch, CNBC Squawk Box and Fox’s Your World with Neil Cavuto and featured companies in publications including the Wall Street Journal, New York Times, USA Today, Financial Times, WIRED, Forbes, BusinessWeek, San Jose Mercury News, San Francisco Chronicle, Seattle Times and also for wire services such as AP, Bloomberg and others. 

Previously, Sue Ellen worked as a broadcast journalist, on air host, features editor and producer for television stations in San Francisco, Washington State and Albuquerque, New Mexico.






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